6/02/2017

What are the key principles of search engine optimisation? Is there anyway I can do a DIY and learn?

I’d check out the materials at Moz.
They are extremely knowledgeable on SEO and content, and are constantly coming out with new research that moves the market.
For starters, I’d recommended their Beginner’s Guide to SEO.
The article takes you through the basics of how Google and other search engines work, and helps you lay the foundation for a successful content and SEO strategy of your own. They make is pretty easy to ramp up on SEO without any prior knowledge. Would also follow (at)RandFish on twitter for updates.
The other resource to check out is SearchEngineLand. They are more of a news publication, so a lot of their content is more geared towards industry news. Nevertheless, they have a lot of well-written guides that can help you ramp up fast.
Best of luck! Special Offer:
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